Sara Salimi; Ali Hajiha; Hamidreza Saeednia; Kambiz Heidarzadeh
Abstract
The purpose of this study is to design a post-purchase regret model and determine online business strategies. Regret is a state of mind in which the customer is hesitant to buy a product or service. This hesitation can be due to paying a high price for the quality received, comparing the quality of the ...
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The purpose of this study is to design a post-purchase regret model and determine online business strategies. Regret is a state of mind in which the customer is hesitant to buy a product or service. This hesitation can be due to paying a high price for the quality received, comparing the quality of the goods or services received with competing companies, or the result of various risks that may arise in online shopping. To design the regret model, the qualitative research method was used utilizing the grounded theory strategy and the Strauss-Corbin systematic design. The sampling method was judgmental and to collect information and achieve theoretical saturation, 14 semi-structured interviews were conducted with university professors and managers of online commerce and web-based businesses. The key points of the interviews were analyzed during the three stages of open, axial, and selective coding. For the validity and reliability of the research, the members` review, participatory, triangulation, and retest methods were used. The results were extracted in a paradigm model with 20 categories and 76 concepts. The Delphi method was used to prioritize the constructive factors of the model and the opinion of experts was determined in 2 stages and converged with a standard deviation of less than 0.05. The results of the research help online business activists to gain an accurate understanding of post-purchase regrets in online shopping behavior.
S. Farid Mousavi; Adel Azar; S Hamid Khodadad
Abstract
Considering the role and importance of innovation in the performance of organizations in general and banking institutions in particular, the current work aims at identifying effective factors in the success of innovation management system in Iranian Banks, about which exists a scarcity of research in ...
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Considering the role and importance of innovation in the performance of organizations in general and banking institutions in particular, the current work aims at identifying effective factors in the success of innovation management system in Iranian Banks, about which exists a scarcity of research in comprehensively identifying these organizational factors. Having examined several potentially suitable research methodologies, the Grounded Theory is chosen as a suitable approach to determine a comprehensive understanding of the main drivers of innovation management success in Iranian Banks. Theoretical and snowball sampling are used to recruit fifteen participants from across the country. The result of this study is a theory that explains the main drivers of innovation management success in Iranian banks. Innovation supportive leadership, market and customer orientation, information technology management, intellectual opportunities, as well as innovation opportunities and process management are the main factors for innovation management success in Iran’s banking industry. These factors contribute to the common factors mentioned by other studies, including communication, cost, and HR management, and offer a more specific approach to innovation management. Findings can help banks in the evaluation of effective factors in innovation management and provide the necessary ground for designing practices for improvement.